Archive for February, 2009

Google Ad Manager vs OpenX vs Trafficspaces

Saturday, February 14th, 2009

When we started Trafficspaces, we knew we had to face two formidable and cash-rich competitors - Google and OpenX. Most people would have caved in, rather than face the 800 pound gorilla (Google) and the battle-hardened war horse (OpenX). The main challenge then was how we were going to differentiate ...

The Trafficspaces Business Model Explained

Sunday, February 1st, 2009

                         Over the last 4 - 6 months, we have had several discussions with many of you about Trafficspaces' business model. A lot of suggestions were made on how to adapt it to the changing business environment. The consensus was that a completely free service is not sustainable and that charging publishers commissions ...