As most of you already know, we launched Trafficspaces to give publishers more control on how to manage their ad inventory. Since then, we have received tons of emails about our free 7 day trial and suggestions on how to make the platform serve you better.
We've been asked frequently to ...
Chris Petersen has a successful blog. He generates millions of page views monthly, which he currently monetizes with Google AdSense and a couple of other ad networks.
He also gets about 10 - 20 emails from advertisers every day. Requests range from "Send me your price list (or rate card ...
Today, a friend of mine sent me a link to an article that confirms that Techcrunch, the leading tech blog, has decided to dump its long term ad partner in favour of a self-serve ad platform.This is great news because it validates what we've always believe in - self-serve ad ...
One of our stated goals at Trafficspaces is to make it easy for publishers to convert more advertisers. Today, we've taken one step further in achieving that goal by providing support for discounts and coupons (promo codes).
Coupons
Promotional Codes are extremely popular online. They offer a huge incentive to shoppers. They ...
In addition to traditional CPM and CPC ad sales, the sponsorship monetization model is gaining massive popularity. Blogs from Techcrunch to Perez Hilton, to CNN and Youtube sell some of their ads on a sponsorship basis.
The sponsorship model usually has two key attributes -
a minimum time period and
an incremental time ...
What’s the difference between a Facebook text ad and a Google text ad? Well it is simple really. Google ads are plain old text ads whilst Facebook ads have little pictures attached that help to illustrate the text.
Personally, I love picture text ads. I think they are a great ...
There is an updated version of this post here - Google Ad Manager vs OpenX vs Trafficspaces
I came across this interesting comparison of OpenX and Google Ad Manager on Mahalo
Here is a summary:
1) OpenX is an independent, neutral provider - a point which Bernard Lunn expanded on here in a ...
