This is the seventh and last part of the How to Sell Ads Online series.
This final article builds on the last discussion on providing a self service system.
The concept is simple.
Since human beings take the path of least resistance, if you make it easy for advertisers to get their job done, they'll ...
This is the sixth part of the How to Sell Ads Online series.
One of the first questions that come to your mind of when you want to sell online advertising is - how much do I sell it?
$10 CPM?, $1000 per month? $1 per click? Which is best?
How much to sell it ...
This is the fifth part of the How to Sell Ads Online series.
Advertisers are jealous.
Why? Well because all things been equal, given the choice between having only their ads on your site or sharing it with a bunch of other advertisers (and possibly competitors), they'll go for the former all the time.
It's ...
This is the fourth part of the How to Sell Ads Online series.
The product you are selling is your traffic so clearly, you need to describe it.
If you were buying a book on Amazon, you'll want see the full description, picture of the cover, reviews from other readers, and perhaps even browse ...
This is the third part of the How to Sell Ads Online series.
To run an ad campaign, advertisers (small and large) need to go through the following processes -
strategic planning,
creative development,
media planning,
media buying,
ad trafficking,
performance tracking,
optimization (a/b testing), and
reporting.
Now, this is how it affects you.
Related posts:Crenk.com Feature: Trafficspaces – the Self Service Ad ...
This is the second part of the How to Sell Ads Online series.
A good sales rep is worth their weight in gold. However, how do you know if it’s appropriate to hire one, how to hire one, and when to do the hiring.
When to hire
First of all, don't hire a ...
This is the first part of the How to Sell Ads Online series.
You need to make sure you have something to sell. Your product is your audience so you need to clearly define who they are and why they are a right fit for advertisers.
Ideally, you should also have the ad targeting ...
Need advice on how to sell ads online directly to advertisers? Then this series of guides and recommendations is perfect for you.
In each guide, we'll list some action points for you and explain the effect they can have on potential advertisers.
Hopefully by the time we are done, you will have ...
One of our stated goals at Trafficspaces is to make it easy for publishers to convert more advertisers. Today, we've taken one step further in achieving that goal by providing support for discounts and coupons (promo codes).
Coupons
Promotional Codes are extremely popular online. They offer a huge incentive to shoppers. They ...
In addition to traditional CPM and CPC ad sales, the sponsorship monetization model is gaining massive popularity. Blogs from Techcrunch to Perez Hilton, to CNN and Youtube sell some of their ads on a sponsorship basis.
The sponsorship model usually has two key attributes -
a minimum time period and
an incremental time ...
